Sales Manager Ian Sinclair

New Sales Manager appointed, as customer engagement remains our focus

We have strengthened our customer-facing team with the appointment of experienced Sales Manager, Ian Sinclair.

Ian joined the business just as the UK’s lockdown began to take effect and has spent his first few months getting up to speed on Camloc’s global customer and distributor base in very different circumstances to those he might originally have anticipated.

Fortunately Ian’s extensive sales expertise spanning seventeen years covering military and automotive sectors, as well as working with Original Equipment Manufacturers (OEMs), distributors and the export customers in the UK, Europe, Australia and the US has stood him in good stead.

Ian is looking to grow our customer base whilst ensuring that existing customers continue to receive the best possible service and quality products that meet the needs of specific applications. He’s excited by the challenge in front of him and sees strong potential for the business in a number of areas.

“For me it’s about strategic planning and researching the sectors where there’s opportunity for growth across the UK and within the export market – working with OEMs and distributors to build long-lasting relationships and grow our brand and reputation further,”

“Alongside this strategic approach for new business, our focus also remains on making sure that current customers continue to receive quality, bespoke products and attentive service. All the things that make us great at what we do must remain, such as our short delivery lead times, our capacity for mass customisation and the specialist support, resources and technical advice available in-house,”

The unconventional start to life at Camloc has been a challenge for Ian, with coronavirus initially preventing him from meeting his team face-to-face and delaying his ability to get to grips with the factory set up, processes and ways of working. Despite these hurdles, he is delighted to be part of the team and already feels settled and confident for the future.

“My start to life at Camloc was interesting!” says Ian. “Naturally my induction programme was delayed and I had to work remotely from day one – so getting to know my team has been an unusual process involving many video calls and emails. Despite all of this, the team has been fantastic with me and helped me settle in incredibly quickly. The situation has meant that we’ve needed all hands on deck and as a result, I’ve been involved with customers from day one. This has allowed me to see all sides of the business, not just sales – and learn quickly about our products and network in a short space of time,”

He continues, “I love how Camloc is an open and transparent company. Every day we hold start up meetings and I’ve made sure that my own team has two sales meetings per day. Communication is vital, more so than ever before – and everyone appreciates this need for transparency,”

“Suggestions for how we can continue to improve internally are encouraged and people are made to feel valued and appreciated. A content and rewarded team is more likely to thrive to the benefit of the business and its customers and this remains vital as part of our continued success and growth.”

Speaking about Ian’s appointment, company Director Matt Warne has been impressed with how quickly he’s settled in and knows the team has made the right appointment to drive the business forward.

“When we first interviewed Ian, we immediately saw the potential. His wealth of expertise across numerous sectors, all of which we see as growth areas for us, as well as his experience with global distribution networks and OEMs, gave us the reassurance we needed that he would be best placed to take us to the next level,”

“As a business we’re really focusing on how we engage with customers within a changed environment. We’ve always used the phone and face-to-face meetings as the way we communicate and build relationships with our customers. This approach remains important to us, but in this new environment where remote working is the norm, Ian understands how we must adapt to new technologies while maintaining the high levels of customer service we expect from ourselves. Remote meetings via video calls, a flexible approach to accommodating customer needs and a digital-first way of working have all been implemented by Ian and the team to ensure we adapt and continue to meet customer requirements.”

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From our base in Leicester, UK, we design and manufacture quality-engineered solutions in motion control.

At Camloc, we are more than just a manufacturer of Gas Springs and Dampers.